Independent design & technology studioCrofton, BC · Working everywhere

We design how your business looks—and improve how it works.

OLE Design Services Group connects brand, web, custom systems, automation and digital experiences in one senior-led practice. Work directly with Jeff Leslie from the first problem through the finished build.

Selected work
Abby LeafFUN Park CanadaFinancial GambitsLandRidge HomesMission 172EquiCrown

One connected practice

Business problems rarely stop at the edge of one discipline.

A rebrand affects the website. A new website exposes operational gaps. A better system changes the customer experience. OLE keeps those decisions connected—from first idea through daily use.

Selected work

Work that connects the experience to the business behind it.

The strongest projects solve more than one layer of the problem. Here are three examples.

Explore all selected work

Capabilities

Bring OLE the project—or the problem behind it.

Creative direction and technical execution stay connected, so the idea does not get diluted between planning and making.

01

Brands & websites

Make the business easier to understand, trust and choose.

For new brands, overdue rebuilds and businesses whose digital presence no longer matches the quality of their work.

02

Systems & automation

Turn the process behind the business into a better working system.

For repetitive work, disconnected tools and important processes that live in somebody’s head—or in too many spreadsheets.

03

Digital experiences

Connect screens, spaces and customers with purpose-built experiences.

For physical locations and multi-screen environments that need content, devices and customer interactions to work together.

Explore capabilities

A useful fit when

The opportunity crosses more than one discipline.

The studio

The person learning the business stays with the work.

OLE is led by Jeff Leslie and intentionally kept lean. You get direct senior attention across strategy, creative and technical decisions, with trusted specialists brought in when the project calls for them.

Based in Crofton, British Columbia. Working with organizations across Canada and beyond.

No layers of account management. No hand-off between the thinking and the making.

Meet Jeff and OLE

Have a problem worth solving?

Tell Jeff what needs to move.

You do not need a perfect brief. Send the goal, the obstacle or the opportunity, and we can decide the most useful next step.